Blog

Behind every bottle we know is someone who imagined it, a year in which it was born and a reason it stayed. On our blog we trace the story of historic, well-known or innovative beauty products: how the idea came about, what made them stand out, how they made it to today. Take the time to read these stories: next time, you’ll look at that bottle with different eyes.

  • Published on 6 November 2026

    Angel by Mugler: a sweet scent that divides

    How a designer's craving for childhood sweets became Angel in 1992, from the star-shaped bottle and a divisive formula to the faces that followed.

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  • Published on 3 November 2026

    Davidoff Cool Water, from 1988 to today

    How a Geneva cigar name became a fragrance, the molecule behind the new freshness and the Cool Water versions up to 2022.

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  • Published on 29 October 2026

    Eight Hour Cream by Elizabeth Arden

    From Florence Graham to Elizabeth Arden, a balm from 1930, racehorses in Kentucky and what the US label of Eight Hour Cream says.

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  • Published on 28 October 2026

    Advanced Night Repair: the serum since 1982

    From the 1982 Night Repair serum to the 2020 Synchronized Multi-Recovery Complex and the 2024 Overnight Treatment: how Estée Lauder says it evolved.

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